
FAIRMONT HOTELS
Provided Services:
Creative Direction
Production
Client: Fairmont
Locations:
Dubai, Morocco
Fairmont The Palm
Fairmont Tazi Palace Tangier
Fairmont Rabat Sale
Credits:
DOP/Director: Efecan Efe
Creative Director/Photographer: Gizem Çelebi
Photographer: Sam Dural
From the golden lights of Dubai to the vibrant rhythm of Morocco, our collaboration with Fairmont Hotels became a journey through culture, architecture and the art of refined hospitality. Across four hotels in three cities we set out to tell stories that connect people not only to the comfort of a stay but to the essence of a place where destination and experience become one.
Every Fairmont property carries its own identity shaped by its culture and surroundings. Our creative direction focused on capturing this individuality while uniting each location under one cohesive visual language. Working with a compact and experienced production team we designed a cinematic narrative where architecture, light and atmosphere became storytellers in themselves.
CONTENTS

We Shape Cinematic Content That Connects Fairmont’s Destinations to Its Legacy of Hospitality.
We produced hospitality-driven visuals that highlight each Fairmont property’s cultural tone, architectural presence and refined sense of place.


We produced hospitality-driven visuals that highlight each Fairmont property’s cultural tone, architectural presence and refined sense of place.

Through destination-led storytelling and refined hospitality aesthetics we created content that lives naturally across digital platforms while maintaining timeless elegance.
Each visual reflects Fairmont’s legacy of sophistication and our shared belief that true luxury lies in authenticity.

























